Metapack launches delivery tracker

eCommerce delivery technology firm Metapack has today launched Delivery Tracker, a new branded tracking portal designed to improve customer delivery experience, reduce delivery inquiries and increase customer lifetime value for global retailers and brands.

Delivery Tracker integrates into any online shopping environment and allows consumers to monitor the delivery status of their parcels in 17 languages for over 470 carriers worldwide, all without leaving the retailer’s site. Delivery Tracker also works as a retailer marketing tool, displaying customised promotional offers and messages that bring customers back into the purchase cycle.

“For many online retailers, customer communication ends at the order confirmation email and we believe that’s a missed opportunity. At Metapack, our goal is to create a seamless branded experience from checkout to tracking to delivery to returns. Delivery Tracker goes a long way to delivering on that promise,” said Duncan Licence, VP of Global Product at Metapack. “With Delivery Tracker, we’ve enhanced the tracking experience to give consumers more visibility, simpler status messages and a more positive delivery experience overall.”

Integrated with PUDO

Delivery Tracker comes loaded with delivery data and custom status messages for over 350,000 Pick-Up/Drop-off (PUDO) locations worldwide. Any retailer can load data for their stores. Delivery Tracker informs customers when their order is “ready for pick-up” and provides the customer with the pickup location, store hours and contact information.

Delivery Tracker allows brands and retailers to promote products via ads within the delivery tracking platform. This creates an untapped revenue stream that was non-existent when retailers would send customers to the parcel carrier page to get delivery status.

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