ASOS changes 3PL at e-fulfillment centre

Online fashion retailer ASOS appoints Norbert Dentressangle to manage its worldwide distribution centre.

The 3PL has been awarded a three-year contract to run the Barnsley-based global fulfilment centre.

Norbert Dentressangle took over responsibility for the management of ASOS’ global fulfilment centre during August. At the heart of ASOS’ distribution operations, the Barnsley warehouse currently provides more than 1.1 million sq ft of floor space. 

In the three months to the end of May 2013, ASOS achieved sales of £194 million – a 45% increase on 2012.

To support its continued growth and expansion, ASOS has also submitted a proposal to extend the facility by 25%, effectively doubling storage capacity at the site.

Under the new contract, all 1,200 staff employed by ASOS’ former service provider, Unipart Logistics, were offered the opportunity to transfer to Norbert Dentressangle.

ASOS supply chain director Mark Holland, says: “The partnership with Norbert Dentressangle will continue to drive the ASOS global service proposition, creating an efficient customer-focused experience, and supporting our mission to become the world’s number one online destination for young fashion.”

 

 

Martin Palmer, Norbert Dentressangle’s business development director adds: “We have a proven track record in taking on and improving complex, high volume e-fulfilment operations and look forward to working with ASOS to introduce new strategies and solutions to support continued volume growth and geographical expansion.

“Our experience in successful major TUPE transfers also comes into play and we have worked closely with all parties to ensure a smooth transition, both for ASOS and those working on the contract.”

ASOS joins Norbert Dentressangle’s growing roster of major online and multi-channel retailer customers, which also includes House of Fraser, Marks & Spencer, Shop Direct Group and Surfdome.

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