Combilift collaborates on forklift-based children’s book

A collaboration between forklift manufacturer Combilift and award-winning Irish author Emer Conlon has resulted in "The Forklifts and their Secret Superpowers”, which depicts the main Combilift products as cartoon characters. Innovation has been a hallmark of Combilift and this has now been extended to capture children's imaginations.

Emer said: “I wanted to use it as a marketing tool for the adults and so I used the USPs of the actual forklifts and turned them into the superpowers of the characters. That way both adults and children would get something from the book.”

For further enjoyment, there is an activity section at the back which includes something for all age groups such as one-off activities (join the dots and a word search puzzle) and activities that can be completed again and again (a Maze, Spot the Difference and a Map of the World). These add to the engagement and interaction that children will get from the book.

To purchase the CombiKids book or for further information on the characters, visit www.Combi-Kids.com