Inspirational Local Service

As an official dealer of Komatsu and Doosan forklifts, JLG lift products and an approved supplier of Atlet warehouse equipment, Windsor has established itself firmly as one of the UK’s largest forklift truck distributors, with branches covering the North, East and Midlands.

The thing that attracts people to our business is our approach. We attract our customers by redefining our value based on unique customer insights adapting to their needs rather than following them. And we keep them through our expertise, first-class solutions, unrivalled service support and reliable products.

Local partnerships
Customer relationships are top priority at Windsor. Our customers come first and we bring innovative and flexible thinking, extensive resources and an unrelenting focus on our relationships at a local level to make it happen.
We understand local business, because we are one and we pride ourselves on our local branches.

Our commitment to the local community and our personable approach is now a long established ethos within our company, and it’s this belief that’s help us develop and retain some of our oldest customers.

We don’t do call centres, but we do talk to our customers on a daily basis or face to face. And when you’re talking to us, you’re talking to local experts in both sales and service, with great knowledge of your area. This means the local service manager always has a thorough knowledge of the trucks and customer sites – and that parts are held locally, for rapid access and maximum uptime.

In practical terms, our service structure means we can usually attend customer sites in around two hours, although most of our contracts specify a four hour maximum call out period. Windsor therefore has the ability to act quickly to solve customer problems – essential in today’s business environment, where materials handling fleets are honed to provide maximum productivity with the least number of trucks.

Constantly adapting & evolving Windsor maintains a philosophy of continual investment – constantly adapting and evolving our business to meet the needs of the modern forklift user. This ensures our strong belief of local expertise and customer support is maintained, alongside a large reliable hire fleet.

A successful Komatsu distributor for over 25 years, Windsor added the Doosan range to its portfolio in 2009. Renowned globally for quality and reliability, Doosan places huge emphasis on R&D, constantly updating and improving models.
Our supplier partnerships have worked well with all three companies attaining excellence in the forklift sector, and all 3 past FLTA award winners.

Focused on offering customers access to the very best products in the market, Windsor then became an approved supplier with Atlet; bringing on board and extensive range of warehousing solutions including powered pallet trucks, low-level order pickers, pedestrian stackers and reach trucks.

Our offer
As one of the largest forklift truck dealers in the UK, Windsor has worked closely with customers to understand their business. Through clear, defined goals we work hard to not only improve our business but to significantly increase the reputation of our customers. As a result, we have greatly extended the spread of products in our portfolio as well as offering the best market prices.

Windsor Materials Handling now offers customers a single supplier solution, delivering everything from Atlet & Doosan warehouse equipment; Doosan & Komatsu diesel, LPG and electric counterbalance forklift trucks; SMV reach stackers; Lincoln & Tennant warehouse cleaning equipment and JLG vertical lifts, scissor lifts and boom lifts. Windsor currently operates from nine well established branches across the North, Midlands and South East.