Savoye targets UK partners in growth strategy

Between now and the end of 2016, Savoye will have recruited approximately 10 new integrator partners and aims to double this figure in 2017. With exports accounting for 62% of its turnover, the business sees significant potential in the UK market for its range of automated handling and software solutions.

Hervé Aubert, Savoye's director of projects and contracts, said: “The idea is thus not to create a substitute for our traditional sales channel to final customers, but to develop a complementary network of local stakeholders by getting them to integrate all, or part, of our technological building blocks into their offer."

While France is still Savoye’s key domestic market, the company has managed to expand internationally and has supported several of its major account customers in about 40 countries, including South Africa, Mexico and China.

To carry out this development strategy, Savoye has set up a multi-disciplinary team of about 20 people; it has also defined the type of partner integrator it is looking for and a programme for supporting them. It has also developed a clear pricing policy that has been tailored to each individual market. 

"We target local stakeholders who have the necessary technical expertise in our field as well as their own marketing network", explains Hervé Aubert.

The goal for 2017 is to accelerate the integrator recruitment process with up to 10 partnerships in each of the key target markets: the UK, North and South America, Southeast Asia, China and various other European countries.

Hervé Aubert concludes: "It is a reciprocal recruiting process for which it is essential to get to know each other and to define the investments expected on both sides before signing contracts. Above all, we are looking for long-term profitable relationships."

Savoye is a Division of Legris Industries Group, designing and implementing tailor-made logistical systems and services capable of handling all supply-chain processes. The Division relies on synergy with its 3 leading brands recognised for their expertise in France and abroad: 

• a-SIS, editor of Logistics Manager Suite, an integrated package of APS/OMS, WMS/WCS and TMS solutions for the supply chain,

• Intelis, creator and manufacturer of mechanised and automated systems for light and heavy loads: order preparation, storage, mechanisation of packing,

• Prodex, manufacturer of dynamic storage equipments and handling systems.

The Savoye Division offers an extended range of services, under the label “Services ONLYforYOU : offers of selected functions or a "full service", aimed at improving the availability and performance of warehouse equipment and reducing maintenance costs (logistics consulting, maintenance auditing, support, online services, full-service subscription package).

The Savoye Division achieved a turnover of 128 million euros in 2015.