THG Fulfil transforms warehouse efficiency with tech investment
THG Fulfil, THG Ingenuity’s fulfilment and courier management service, has made a significant tech investment in a bid to boost outcomes for its wide range of customers.
THE ICON facility in Manchester spans 780,000 sq ft and boasts the third-largest Autostore globally, featuring 370 robots and over 1.1m SKU locations, enabling THG Fulfil to manage up to one million outbound units daily.
This speed allowed THG Fulfil to upgrade 4.2 million standard delivery orders to next-day delivery in 2023, at no extra cost to customers, helping to drive a 4% rise in customer retention rates. THG Fulfil’s average delivery time has also been reduced to just 1.45 days in the UK, significantly better than the industry standard of 3-5 days.
Mobile robotics
THG Fulfil has enhanced its warehouse automation capabilities with the addition of a fleet of Geek+ Goods-To-Person robots at its Omega facility in Warrington. The expansion enables THG Fulfil to support category agnostic items of any size through its automation solutions, pushing 95% of all units sold through a form of automation within its fulfilment journey.
Data
Real-time data analytics have played a pivotal role in THG Fulfil’s operational strategy, enabling the identification that 27% of UK consumers shop online between 10 PM and midnight. This insight has led to the extension of cut-off time for Next Day Delivery orders to 1 AM.
THG Ingenuity COO Tom Killeen, says: “THG Fulfil’s investment in AI and automation is not just about improving efficiency; it’s also about redefining what’s possible in eCommerce logistics. In a rapidly evolving eCommerce landscape, the demand for hyper-efficient and reliable operations is more important than ever.
“By harnessing cutting-edge technologies, we are enhancing our operational capabilities and ensuring that we meet our customers’ evolving needs with speed and precision. THG Fulfil is poised to disrupt and redefine the future of warehousing and logistics, by understanding the needs of the end consumer and delivering high-quality, laboursaving services to clients and setting new standards in the industry.
“Customer feedback reflects the success of these initiatives, with THG Fulfil achieving an 82% five-star rating on Trustpilot.”
